My reporting team built a social media presence for TCU 360 articles. Our assignments included campaigns on Instagram and Twitter, for which we contributed graphics and captions. I edited graphics on Canva, and my team came up with content and captions. We learned that an article will probably go lost in the mix without an abundance of social media engagement.
As senior editor of Her Campus TCU, I created graphics to spotlight exceptional articles or stories that deserved a little extra love. These graphics were posted on the Her Campus TCU Instagram story with a link to the spotlighted article attached.
